FAQs

Here are answers to some of the questions we get asked.  This section is work in progress so please come back and check new information as we post it.

What Software do you use?

I am new to ecommerce?

Can I have a flash intro?

How do I get a merchant account?

Can you do Search Engine Optimization (SEO) and meta tags?

Can Pay Per Click work for me?

Q: I have been running a PPC campaign but I havn't seem any increase in sales. What am I doing wrong?

A: It is possible that PPC is not right for your industry.  However it is more likely that you are not using the right keywords, not bidding the right amount, or not phrasing the advertisement correctly.  See our white paper on Building Site Traffic for some tips.  We also have specialist consultants who can help build your campaign.

Q: How do I know which keywords are working for me?

A: You have to measure the results.  This means putting codes into your web site which are use by your analytics program(s).  Google gives you some data, but you need an ecommerce system that records sales by keyword, or use a specialist service.  Please discuss with our consultants.